Sierra Central needed to drastically improve their website, while making it easier for their internal teams to manage and have accountability. We began to break down their entire website and restructure.

The Brief

The brief wasn’t just design and build. We needed a website that SCCU could internally manage with minimal help, but that also integrated automation into their operational systems - however, we knew this had to come with the accountability a regulated institution depends on.

Pulling the whole site apart, rebuilding its architecture and writing content as we go. We put their industry safety at the front, implementing rate updates via Sharepoint from a simple Excel file, Webflow automation to control when and how those rates go live - so finance never touches Webflow and never collides with Marketing efforts.

Giving each team a clear lane, Marketing owns its content, Accounting owns rates. Then we backed it with video tutorials and workshops for the team to take ownership.

Successfully increasing on-page engagement and daily traffic, SCCU now meets every one of its regulatory data requirements with a website that’s easier for the team to run as well as safer to own.

Sierra Central has seen an increase in on page engagement and daily traffic, while also improving auditability and accessibility to WCAG 2.4 AA+ standards meeting all the regulatory data requirements.